August? Is it really already August? It seems as though this season just flew by. Now that the salons are...
Read moreAnyone, who has been in this industry for any length of time knows the crucially important role your guests play...
Read moreIn my recent travels, I’ve really noticed a distinct difference between what makes a good salesperson versus what makes a...
Read moreAs a lotion trainer, I’m on the road for much of the year, visiting salons to educate both new and...
Read moreOver the last few months of my travels, I noticed an increase in salons focusing heavily on their competition. Obviously,...
Read moreBy now, we should all be feeling that Busy Season rush – and man, does it feel good! Better weather,...
Read moreWell, the holidays have come and gone and we’re gearing up for our industry’s favorite time of the year …...
Read moreThe New Year is always about new beginnings and New Year’s resolutions. Some people’s resolutions are to lose weight, spend...
Read moreBetween gift lists and shopping, holiday parties, Christmas and New Year’s, December is one busy month! In this month’s column,...
Read moreAs in any industry, we know that our success and our longevity is due, in part, to having a great...
Read moreIST Magazine is the premiere, multi-award-winning business-to-business publication for the indoor tanning industry, providing valuable business articles and industry information in a fun, professional format.