[gap height=”60″]
FRIDAY January 27
Plan to arrive bright and early to participate in either the Sun Is Life® Basic Operator Certification Program or the California Tan Basic Sunless Training.
[gap height=”30″]8:00am-2pm
Sun Is Life® Basic Salon Operator Training
Presented by Joe Schuster
Embassy Gaines Ballroom 1
$39.95 per person
This program is offered in an easy-to-understand platform that equips salon staff and owners to operate with increased professionalism and is approved in all states that require certification. This classroom opportunity also provides a session covering the state regulatory requirements necessary for North Carolina operators. Certificates of Completion are provided upon the successful completion of the final exam.
[gap height=”30″]8:00am-12pm
California Tan Basic Sunless Training
Ashley Wottring, Katie Philips
Ardmore I
$29.95 per person
Join Ashley and Katie for an extensive, hands-on training program that will help you to increase sales and profits.
[gap height=”20″]Highlights include:[gap height=”20″]
- What happens when you get a spray-tan?
- Advanced Product Training (product demo)
- Equipment Training (product demo)
- How to Spray-Tan
- Social Media & Your Salon
- Business Tips for Sunless Salons
- Open Spray Session
[gap height=”30″]1:00-5pm
Tanning Dollars & Sense Training Gives Your Salon More
Presented by Susan Carlton, Scott Eggers – New Sunshine Embassy Gaines Ballroom II
Industry veterans Susan Carlton and Scott Eggers conduct an audience-interactive sales training seminar that will demonstrate proven techniques for pro-actively approaching salon guests and overcomig obstacles to increase sales and profits.
[gap height=”30″]5:30-7:30pm
CASH & CARRY BARGAIN AREA (FOR EARLY BIRD REGISTRANTS ONLY!)
For big savings on many of your favorite products, close-outs and specials, the Cash & Carry Bargain Area is a virtual bee-hive of sales activity as salon owners pour over hundreds of products at bargain prices. Have your credit card ready and Four Seasons reps will supply the muscle to help deliver your purchases right to your vehicle or adjoining hotel area.
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THE MAIN EVENT SATURDAY January 28
Piedmont Hall – North
[gap height=”30″]9:00am
Start Your Engines!
Four Seasons Executive Chairman, Ed Jerger and Forever Tan CEO, Steve Spencer will welcome the crowd and introduce the members of their respective teams.
They will then turn over the stage to world-renowned Keynote Speaker, Dan Thurmon. Dan will deliver an encore performance of his critically acclaimed motivational and educational program “Off-Balance On Purpose!”
[gap height=”30″]9:30-10:30am
Off-Balance On Purpose!
Dan Thurmon
Get ready for a thrilling, energetic, audience-interactive presentation that combines Vegas-style theatrics and entertainment with a spot-on message that will help motivate and inspire you to achieve your goals and fulfill your dreams.
[gap height=”30″]10:45-11:30am
Strategic Connections with Customers
Allan Younger, CEO GRACE Consulting
Allan will discuss the importance of marketing strategy. Most people consider marketing to be promotion and advertising – there is MUCH more to it! We will discuss several components of marketing strategy which lead to customer engagement and loyalty and learn how to enhance our unique value propositions.
[gap height=”30″]11:30 AM – 12:15 PM
Image, Attitude & Professionalism
Bob McHone, President
McHone & Associates
These three components are essential in order for each of us to develop and maintain a more deeply rewarding and meaningful life both personally and professionally. This seminar shows the audience step-by-step how to achieve and maintain a more meaningful, a more manageable, professional, and ultimately, a more enjoyable and comfortable life.
[gap height=”30″]12:15-1:00pm
Making Sense of Big Data – One NARB at a Time
Ananda Mitra, PhD, Professor of Communication, Wake Forest University
Mitra, the inventor of the term, “narb” that describes the building blocks of Big Data as “narrative bits,” will explore the opportunities before us – how to apply the notion of narbs to the structured and unstructured segments of Big Data to extract stories about individuals and groups. These stories, in turn, offer an insight into the behavior and attitudes of people to better understand who they are, and how to serve them best.
[gap height=”30″]1:00-6:00pm
Trade Show Floor is Open!
(Piedmont Hall – South)
[gap height=”30″]1:00-1:45pm
Lunch is Served!
(Piedmont Hall – North)
A wide variety of the industry’s best-selling and new products, equipment and services will be on exhibit. Meet and mingle with industry leaders and allow them to provide you with first-hand information on all they have to offer. Be on the “Look-Out” for Celebrity Sightings – WOWW is the Word!
[gap height=”30″]Catch-a-Tan During the Show!
The SunStyle by Ergoline, Automatic, Full-body Spray-Tan Booth will be operational in a private tanning area during trade show hours. Attendees looking to experience a luxurious, sunless tan should contact their Four Seasons representative to reserve a session time.
[gap height=”50″]Get Smart!
[gap height=”30″]EDUCATIONAL WORKSHOP SCHEDULE Piedmont Hall – North
An afternoon filled with “How-To” Seminars and Industry Updates will run concurrently with the Trade Show Exhibit. Be sure to mark your schedule and attend the seminars of your choice!
[gap height=”30″]1:15-1:30pm
How to Grow Your Bottom Line
Greg Jordan, Tan, Inc.
[gap height=”30″]1:30-2:00pm
Quick & Dirty Social Media Tips for Tanning Salons
Brenda Fishbaugh, Eye Pro, Inc.
[gap height=”30″]2:00-2:40pm
Product & Sales Training for Salon Owners, Managers & Staff
Make 2017 Your Best Year Yet!
Susan Carlton, New Sunshine
[gap height=”30″]2:40-3:10pm
Sun Is Life® Training Presentation
Joe Schuster
[gap height=”30″]3:10-3:40pm
Preventative Maintenance to Safeguard Your Equipment
Darren French, Four Seasons
[gap height=”30″]3:40-4:20pm
8 Simple Steps to Increase Your Salon Sales
Lisa Parsons, Devoted Creations
[gap height=”30″]It’s 5 O’clock Somewhere!
Cocktails on the Exhibit Floor
[gap height=”30″]5:00-6:00pm
Piedmont Hall – South
[gap height=”60″]SUNDAY, JANUARY 29, 2017
[gap height=”30″]10:am-2:00pm
EXHIBIT FLOOR IS OPEN!
Piedmont Hall – South
[gap height=”30″]10:00-11:15am
Industry Panel Discussion
Moderator: Jerry Deveney, IST Magazine
Piedmont Hall – North
A highlight of the show and a great way to put the finishing touches on another successful event, the Industry Panel Discussion provides you with the opportunity to “Ask the Experts” as salon owners and industry leaders provide expert advice on all things related to our business.
[gap height=”30″]11:15am – Noon
Heavy Traffic Ahead!
Proven Techniques for Generating Year Round Salon
Traffic & Revenue
Jerry Deveney, IST Magazine
The ability to attract new customers while also keeping existing customers satisfied and loyal is a key ingredient in the formula for success. This fast-paced, audience-interactive session will provide sales and marketing strategies and techniques that you can use immediately to increase sales and profits.
[gap height=”30″]2:00pm
Closing Ceremony
North Main Hall A
Grand Prize Drawing
EXHIBITS CLOSED … END OF EXPO!
[gap height=”30″]EXHIBITORS
- New Sunshine: Australian Gold, California Tan, Swedish Beauty
- Devoted Creations, Ed Hardy Tanning
- Cosmedico Light, Inc.
- Sun Evolutions: Supre Tan, Hempz, Pro Tan, Fiesta Sun, Playboy & Red Light
- Tan, Inc.
- Bleach Bright
- Ergoline Tanning Equipment
- Evolv Sunless
- Eye Pro, Inc.
- FIT Bodywrap
- Four Seasons Accessory
- Lucas Products
- NC Radiation Department
- Nichesoft (Tan Track Software)
- Performance Brands Competition
- Radiance Lamps
- Wolff System Technology Corp.
[gap height=”30″]SPONSORS
[gap height=”30″]PLATINUM
- New Sunshine: Australian Gold, California Tan, & Swedish Beauty
- Devoted Creations, Ed Hardy Tanning
[gap height=”30″]SILVER
- Cosmedico Light, Inc.
- Sun Evolutions: Supre Tan, Hempz,
- Pro Tan, Fiesta Sun, Playboy & Red Light
- Tan, Inc.
[gap height=”30″]Southeastern Tanning Expo
January 27-29, 2017
Benton Convention Center
Winston-Salem, NC
fstanning.com/expo-win
800.325.2769
