FT. WAYNE, IN – Eye Pro, Inc., world leader in disposable eye protection for indoor tanning and makers of Ultra Gold WINK-EASE, Lash Room WINK-EASE and WINK-EASE Dark, is offering salons an easy and effective way to help SHOW tanners why eye protection is critical.
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“Salon owners have expressed their frustration about how tanners don’t seem to understand the importance of eye protection,” says Brenda Fishbaugh, Eye Pro President. “While many salon staff learn about the importance of wearing eye protection as part of a certification such as ‘Sun Is Life’, salon owners still look for ways to help staff translate that knowledge into a quick, 30-second message when the tanner comes in for a UV session.”
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Eye Pro has created a free educational tool showing why eye protection is required. “Our new counter mat is not meant to be viewed by itself,” said Jackie Dewald, Eye Pro Office Manager. “We don’t want to scare anyone, but having salon staff use our eye protection counter mat when they check in a tanner or attach it to the new customer clipboard makes it easy to talk about eye protection,” she continued. “After salon staff have taken our eye protection training at trade shows or online, the photos of eye damage from unprotected tanning always create a dramatic reaction.
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“As soon as tanners see photos of what can happen to their eyes without proper eye protection, they understand the importance! Tanners are now ready to wear eyewear when tanning,” DeWald concluded.
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The laminated counter mat is also great for teaching staff what can happen without eye protection. “Make sure new staff tan with all the different eye protection options you sell and know the benefits and the differences. Have them use our counter mat with every tanner to stress and understand why eye protection is so important,” reminds Fishbaugh. “Educate your team, so they can educate your tanners.”
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If your salon is interested in a FREE counter mat, email your complete salon name and mailing address to WinkEase@WinkEase.com with “IST Counter Mat” in the email subject line.
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For more information on Eye Pro products, call 800.726.8322. Follow and “like” WINK-EASE on Facebook, Twitter, YouTube, Instagram and Pinterest to learn about special salon offers and promotions.
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