Standing Room Only!
National Tanning Expo Attendance Tops 500
A packed house, a dynamic speaker lineup and more than $50,000 in giveaways set the stage for what has quickly...
Unlock the Door to Success Part III
Customer Demographics & Spending Patterns
In the October and November issues of IST (which are available for reading 24/7/365 at istmagazine.com), I provided details on...
Unlock the Door to Success Part II
Sales Strategies for the Sun Business
In last month’s article (which is available for reading 24/7/365 at istmagazine.com), I provided details on 3 Keys to Salon...
Unlock the Door to Success
Part I
The brilliant Danish philosopher, Soren Kierkegaard, stated that life can only be understood backwards; but it must be lived forwards....
Create the Ultimate Buying Environment
For your business to succeed and maximize its true profit potential, you must learn and understand the significant differences between...
Tune it Up, Clean it Up, then Sell it Up!
Calling All Procrastinators! Now is the time to prepare your salon for the next busy season. NOW – when the...
How Do Your $ales Compare?
Let’s Crunch the Numbers
33 years ago, I conducted my first business analysis on a six-bed tanning salon in New Jersey. The rudimentary model...
The Endless Season!
Going Strong All Year Long!
It was March of 1988, when a salon owner called me to openly discuss his concerns about the future of...
Keeping Those Butts in Your Beds!
Adding Value to Packages & Memberships
Recently, I was driving through Knoxville, Tennessee, on my way to visit salons in North Carolina. It was getting late...
Aruba Sun & Spa
Young Entrepreneurs Having Fun in the Sun!
Owners:Luke and Lori Golueke Locations:Abingdon & Cockeysville, MD Website:arubasunandspa.com Number of Stores:2 Staff:45 Other Services:Sunless Booth Tans,Airbrush...
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