Epic Sales

Working a tanning salon counter effectively takes skill. To do it right, you are a multitasking super-hostess – greeting every...

This month, I offer eight ways to keep your salon sales team engaged and into their job. It’s not easy,...

What would your sales and profits look like if every team member cared like you do and treated the salon...

Never, ever, EVER underestimate the therapeutic benefits of shopping, bubble baths and a perfectly glowing, full-body bronze to show off...

The staging of experiences across many service business platforms including beauty is booming as a new, distinct form of value...

If you missed the September “Epic Sales” column, this was the vibe: Any and all service businesses, especially a “beauty”...

WOW! Talk about starting off on the wrong foot with a negative title; but, I promise that within this title...

WHAT you do in your tanning salon and HOW you do it will always be important, but it’s the WHO...

In your salon, lotion sales performance is and will always be the most significant piece of the profit-and-loss pie. In...

So, J.A.S.O.N. is coming to murder all our summer profits (hey – it has its very own acronym, so it...