Tuesday, October 21, 2025
  • Home
  • About
  • Contact
  • Advertising Information
  • Subscribe
  • ist Live
ist Magazine
  • Home
  • Columns
    • ASA News
    • Ask Wolff
    • Epic Sales
    • Ergoline Focus
    • Eye to Eye
    • Lamp Talk with Leif
    • Lync IT
    • Notes from the Road
    • Trending @DevotedCreations
    • UK View
    • Monthly Motivation
  • Features

    Letter From The Publisher – March 2025

    Shining a Light: My Experience at the Heartland Tanning VIBE Expo

    sunbed

    Compliance Reliance

    sunbed

    Peak Season 2025 Success: Proven Strategies to Boost Profits

  • Health
    red light therapy

    The Science of Light: Why It’s the Next Big Thing in Wellness

    “Love The Skin You’re In”

  • News
    • All
    • Industry Happenings
    • News Extra
    quiet shhhh

    When You Get the Sale, Stop Talking

    linked in as a sales platform

    The Rise of Short-Form Content on LinkedIn: A Game Changer for Business Growth

    Dmitry Tsvetkov / stock.adobe.com

    Revolutionizing The Industry: Why Tanning Is The New Full-Body Skincare

    heartland tan

    Talking About Heartland Tan’s January 2025 VIBE Event 

  • Spotlight
    glo tanning arkansas paragould

    It’s Official: Entrepreneur Magazine Just Recognized Glo Tanning As A Top Franchise

    June 24, 2025
    Glo Tanning: New Salon Opening Spotlight

    From $12/Hour to Salon Owner in Just One Year: Emily Cardosa’s Journey to Glo Ownership

    May 22, 2025
    tanned smiling woman teeth

    PSA: Delivering Bronze Skin Is Not Enough Anymore

    April 6, 2025
    glo tanning arkansas paragould

    Glo Tanning: New Salon Opening Spotlight

    April 4, 2025
    The Secrets of Visionary Thinkers: 10 Rules For Brainstorming Success

    Warren Buffett Hates EBITDA. Here’s Why You Should Too

    March 18, 2025
    salon of distinction

    Salon of Distinction: Bear Naked Tanning

    March 17, 2025
  • Resources
    • Industry Links
    • Sun is Life
  • Lamp Talk
  • Digital Edition
No Result
View All Result
ist Magazine
  • Home
  • Columns
    • ASA News
    • Ask Wolff
    • Epic Sales
    • Ergoline Focus
    • Eye to Eye
    • Lamp Talk with Leif
    • Lync IT
    • Notes from the Road
    • Trending @DevotedCreations
    • UK View
    • Monthly Motivation
  • Features

    Letter From The Publisher – March 2025

    Shining a Light: My Experience at the Heartland Tanning VIBE Expo

    sunbed

    Compliance Reliance

    sunbed

    Peak Season 2025 Success: Proven Strategies to Boost Profits

  • Health
    red light therapy

    The Science of Light: Why It’s the Next Big Thing in Wellness

    “Love The Skin You’re In”

  • News
    • All
    • Industry Happenings
    • News Extra
    quiet shhhh

    When You Get the Sale, Stop Talking

    linked in as a sales platform

    The Rise of Short-Form Content on LinkedIn: A Game Changer for Business Growth

    Dmitry Tsvetkov / stock.adobe.com

    Revolutionizing The Industry: Why Tanning Is The New Full-Body Skincare

    heartland tan

    Talking About Heartland Tan’s January 2025 VIBE Event 

  • Spotlight
    glo tanning arkansas paragould

    It’s Official: Entrepreneur Magazine Just Recognized Glo Tanning As A Top Franchise

    June 24, 2025
    Glo Tanning: New Salon Opening Spotlight

    From $12/Hour to Salon Owner in Just One Year: Emily Cardosa’s Journey to Glo Ownership

    May 22, 2025
    tanned smiling woman teeth

    PSA: Delivering Bronze Skin Is Not Enough Anymore

    April 6, 2025
    glo tanning arkansas paragould

    Glo Tanning: New Salon Opening Spotlight

    April 4, 2025
    The Secrets of Visionary Thinkers: 10 Rules For Brainstorming Success

    Warren Buffett Hates EBITDA. Here’s Why You Should Too

    March 18, 2025
    salon of distinction

    Salon of Distinction: Bear Naked Tanning

    March 17, 2025
  • Resources
    • Industry Links
    • Sun is Life
  • Lamp Talk
  • Digital Edition
No Result
View All Result
ist Magazine
No Result
View All Result
Home Columns UK View

Who’s Scoring Points

Gary Lipman by Gary Lipman
October 1, 2019
in UK View
Reading Time: 2 mins read
0
gorralit / stock.adobe.com Avector / stock.adobe.com

gorralit / stock.adobe.com Avector / stock.adobe.com

0
SHARES
3
VIEWS
Share on FacebookShare on Tweeter

So that’s it. Unbelievably, summer is over for another year. Whilst it was hardly a sizzler – to which I can only say “thank goodness” after the scorcher that was the summer of 2018 – it got the professional sector of the tanning industry back to business as usual, and that’s good news for us all!

[gap height=”15″]
For some time now, we have been busy planning new launches and initiatives for 2020, as the focussed professional operator always appreciates and indeed is looking for something new to take to their customer base and quite right, too! We know that operators are increasingly looking to deliver a customer experience which starts even before they set foot through the salon door. And as much as this provides an opportunity for the operator to engage and develop a relationship with their customer base, there’s no doubt it affords good suppliers the opportunity to enhance their profiles and relationships with their customers, as well.
[gap height=”15″]
[gap height=”15″]

You might also like

It’s Great to See Our Industry Shine!

There’s good news, and then there’s REALLY good news!

Knowing The Outcome – How Predictable!

Walking into a professional tanning salon today is an experience a million miles away from yester-year.

[gap height=”15″]
These relationships – between supplier, operator and end-user – are, perhaps, even more important now than they have ever been. Within the UK and Europe, we continue to face attempts to challenge our industry’s professionalism and validity. These attempts represent a distraction at best; at worst, they attract the media attention and in particular, what we colloquially refer to as the “gutter press.” Such outlets are always on the lookout for sensationalism and of late, I have been quite literally flabbergasted by some of the disingenuous case stories they have presented. Of course, these are challenged through the appropriate channels, but it is inevitably after the event and consequently, that’s not always good for business throughout the supply chain.

[gap height=”15″]
But then, there are occasions when my faith in our media is somewhat restored. I recently participated in a live TV interview on a BBC news programme with representatives from the anti-sunbed lobby. To say our industry came out on top, I would suggest, is an understatement. And I hasten to add that I am not crowing about my own performance. It was more to do with the responses and attitude of an interviewee from “the other side.” Quite frankly, I was a little nervous before the interview – I usually am with TV – but I very quickly settled and came away thinking that was a definite 1-0 to us, as “their” soundbites fell apart under scrutiny. The very generous emails and calls I received subsequently suggest the score-line should be even higher in our favour as a result of a few “own-goals” from the opposition.

[gap height=”15″]
And then, it’s another day. Tomorrow is the day we worried about yesterday, and today is all okay. I find this moment in time very interesting and rewarding, as I observe how our industry is evolving; not just in terms of professionalism which is of course, fantastic, but perhaps as a result of this enhanced professionalism, I see the growth in operators’ confidence in all aspects of their own businesses, from single sites through to chains. Walking into a professional tanning salon today is an experience a million miles away from yester-year. And that’s good news – but not for our opponents. So, I would say that’s definitely 2-0 to us now!

 

 

Previous Post

Understand the Impact of Your Profit Per Sale

Dedicate Your Resources to the Right Clients

Next Post

First Aid for Burned-Out Teams

Gary Lipman

Gary Lipman

In the tanning industry since 1982, Gary is Managing Director of the UK subsidiary of Ergoline, and runs Ergoline Plus, the exclusive distributor for a wide range of sunless products and spray systems. He is also Chairman of the Media Committee for the UK’s Sunbed Association & a European Sunlight Association member.

Related Posts

It’s Great to See Our Industry Shine!
UK View

It’s Great to See Our Industry Shine!

by Gary Lipman
November 1, 2024
There’s good news, and then there’s REALLY good news!
UK View

There’s good news, and then there’s REALLY good news!

by Gary Lipman
October 1, 2024
Knowing The Outcome –  How Predictable!
UK View

Knowing The Outcome – How Predictable!

by Gary Lipman
September 3, 2024
Summer Sunshine Vibes
UK View

Summer Sunshine Vibes

by Gary Lipman
August 1, 2024
Time to Take a Leaf Out of Our Book
UK View

Time to Take a Leaf Out of Our Book

by Gary Lipman
July 1, 2024
Next Post
Teodor Lazarev / stock.adobe.com

First Aid for Burned-Out Teams

Recommended

October 2025 – Sun is Life Digital Edition

October 2025 – Sun is Life Digital Edition

October 6, 2025
ist-september-2025 cover

September 2025 – IST Digital Edition

September 2, 2025
Glo Tanning Centers Strength in Their Numbers

Letter From The Publisher – July 2025

August 23, 2025
August 2025 – IST Digital Edition

August 2025 – IST Digital Edition

August 2, 2025

Popular Posts

  • The Secrets of Visionary Thinkers: 10 Rules For Brainstorming Success

    Warren Buffett Hates EBITDA. Here’s Why You Should Too

    0 shares
    Share 0 Tweet 0
  • Peak Season 2025 Success: Proven Strategies to Boost Profits

    0 shares
    Share 0 Tweet 0
  • Red-Light Therapy: Do Skincare Products Help or Hinder?

    0 shares
    Share 0 Tweet 0
  • Four Seasons National Tanning Expo
    A Sign of a Great 2024!

    0 shares
    Share 0 Tweet 0
  • March 2025 Digital Edition

    0 shares
    Share 0 Tweet 0

Don't Miss It

October 2025 – Sun is Life Digital Edition
Digital Edition

October 2025 – Sun is Life Digital Edition

October 6, 2025
ist-september-2025 cover
Digital Edition

September 2025 – IST Digital Edition

September 2, 2025
Glo Tanning Centers Strength in Their Numbers
Uncategorized

Letter From The Publisher – July 2025

August 23, 2025
August 2025 – IST Digital Edition
Digital Edition

August 2025 – IST Digital Edition

August 2, 2025

IST Magazine is the premiere, multi-award-winning business-to-business publication for the indoor tanning industry, providing valuable business articles and industry information in a fun, professional format.

Information

  • Advertising Information
  • Contact
  • Copyright Policy
  • Privacy Policy
  • Subscribe
  • Terms of Use

Categories

  • Columns
  • Features
  • Health
  • News
  • Spotlight
  • Digital Edition

© 2024 ist Magazine.

No Result
View All Result
  • Home
  • Columns
    • ASA News
    • Ask Wolff
    • Epic Sales
    • Ergoline Focus
    • Eye to Eye
    • Lamp Talk with Leif
    • Lync IT
    • Notes from the Road
    • Trending @DevotedCreations
    • UK View
    • Monthly Motivation
  • Features
  • Health
  • News
  • Spotlight
  • Resources
    • Industry Links
    • Sun is Life
  • Lamp Talk
  • Digital Edition

© 2024 ist Magazine.