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Bodycare Boost! Hempz® Mid-Season Launches

John P. Ribner by John P. Ribner
June 1, 2013
in In Focus
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Summer is here and tanned skin is in! With the latest products from Hempz®, your tanning salon can also become a booming bodycare boutique!

Now that they’re spending more time in the sun, your clients need to be prepared to take care of their skin. After all, they’ll be spending time in your salon in order to spend even more time in the sun. As the skincare expert in your community, you understand that there is a possibility for overexposure. Fortunately, Hempz has created After Sun Cooling Spray and Hydrating Bath & Body Oil, both of which are designed to address overexposure, dryness and other related issues. With these products, your clients will get the bodycare their skin craves and you’ll enjoy added retail sales, as well as your clients’ continued satisfaction.

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The first of Hempz’ mid-season product launches is its After Sun Cooling Spray. This product, which is ideal for all skin types, helps sun-drenched skin recover and restores moisture loss due to the effects of the sun. “After Sun Cooling Spray is an all-over body hydrator that contains Pure Natural Hemp Seed Oil, Aloe Vera and our signature Superfruit Hydro-Sun Complex™,” said Valeria Rousselle, Supre Tan Director of Marketing. “It’s an easily absorbed, lightweight and refreshing spray that helps cool, soothe and restore moisture loss to overexposed skin. Your clients will love its delicious Peach Nectar fragrance.” The Hempz Superfruit Hydro-Sun Complex™ is a signature blend of Aloe Vera, Pomegranate and Acai Extracts that calms, hydrates, and helps prevent the skin from peeling.

With Hempz Hydrating Bath & Body Oil, your clients’ bodycare will be as pleasurable as it is relaxing. “By putting just a little bit in their bathwater, or applying it after a shower, this product seals in moisture and leaves skin feeling smooth, conditioned and radiant,” Valeria said. “With its blend of Pure Natural Hemp Seed Oil and Miracle Oil, it’s a silky, lightweight, non-greasy moisturizer absorbs quickly to deeply nourish, condition and restore the skin’s moisture barrier.” The skincare experts at Hempz infused this product with Jojoba Seed Oil, Sunflower Seed Oil and Sweet Almond Oil, as well as Coconut Oil, Avocado oil and Shea Butter. The product also contains Vitamin E and features a Fresh Pineapple & Honey Melon fragrance. “It’s the ultimate in conditioning and pampering!” Valeria added.

Both of these products are as affordable as they are effective. Hempz After Sun Cooling Spray has a suggested retail price of $19.95 for 8.5 fluid ounces, while its Hydrating Bath & Body Oil sells for $24.95 for 6.76 fluid ounces. The products are available through the company’s vast U.S. and Canadian distribution network.

If your salon is already your clients’ skincare center, then it’s time to upgrade your offerings with Hempz After Sun Cooling Spray and Hydrating Bath & Body Oil. If you’re considering becoming a bodycare expert, these two products are a great place to start. For more information, call 800.825.7020, or visit supre.com.

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John P. Ribner

John P. Ribner

A 14-year industry veteran, John "Ribby" Ribner has written hundreds of articles for IST Magazine and, as Director of Editorial Content, has also helped guide the publication's evolution. Ribby is a graduate of Central Michigan University's journalism program and has brought many years of newspaper reporting experience to his position of Head Writer. He is also the author of three novels, "Legacy of the Bear," "Prophecy of the Bear" and "World So Dark."

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