This strategy is used successfully every day by major clothing stores, restaurants and spas … now it’s your turn! ...
Read moreWhether you are a seasoned industry veteran exploring new options, planning to open your first salon, or preparing to buy...
Read moreIn past articles, I’ve discussed the factors that separate the “average” salons from the “high performance” salons – including effective...
Read moreTanning salons attract the most appearance-conscious consumers in the world – people willing to spend their good money and up...
Read moreWhen I speak at a Four Seasons educational seminar, one of my favorite questions to pose to the attendees is:...
Read moreFor more than 30 years, I have had the privilege of working directly with thousands of business owners throughout the...
Read moreIST Magazine is the premiere, multi-award-winning business-to-business publication for the indoor tanning industry, providing valuable business articles and industry information in a fun, professional format.