OLDSMAR, FL – Devoted Creations is happy to introduce a new National Sales Trainer, Cristina Cifuentes.
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A Tampa, FL native, Cifuentes started working as a sales associate in a small salon in 014 and has been dedicated to the tanning industry ever since. In the fall of 2018, she was offered a position at Devoted Creations as executive assistant, working directly with the company’s distribution network and exclusive salon accounts. In that role, she was introduced to another sector of the tanning industry and learned how the business works from the manufacturing side, making her a well-rounded, perfect fit for the National Sales Trainer role.
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“This position has allowed me to make connections with amazing people all over the country!” Cifuentes exclaims. “I couldn’t be more thankful for this once-in-a-lifetime opportunity.” Lisa Parsons, Devoted Creations Director of Brand Development commented, “we have known Cristina for years, as she worked in Devoted Creations-exclusive salon chains and has been through many of our product training sessions. Combining her four-year salon experience, extensive product knowledge and her fun, bubbly personality, her transition into a sales trainer role was a no-brainer!” Parsons added that it is crucial for Devoted Creations’ training staff to have “real” salon experience behind the front counter, day in and day out. “Our trainers have worked every role in a salon setting,” Parsons concluded. “We strongly believe that is one of the many competitive edges our salon sales training program has to offer.”
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For more information on Devoted Creations training program, visit devotedcreations.com or call 800.488.5524.
