HOFFMAN ESTATES, IL – When “Jersey Shore” star Nicole “Snooki” Polizzi recently visitied Ultimate Exposure Tanning Center, more than 300 people showed up to meet her.
Snooki’s recent appearance at Ultimate Exposure’s Hoffman Estates salon honored Supre Tan’s “Tanuary Snooki Indoor Tanning Photo Contest.” This event challenged people across the country to capture their best “guido/guidette” look and post it to the lotion maker’s Facebook page for public voting – the top 25 photos were selected as semi-finalists, and the grand prize winner was chosen by Snooki, herself. The winning “guidette” was Ultimate Exposure team member, Michelle Papandrea. “I am so excited that I got to meet her,” said Michelle. “This was such a great experience!”
Having Snooki as a guest was beneficial to Ultimate Exposure says Marketing Coordinator, Sarah Anderson. “Anyone who purchased a bottle of lotion from Supre’s Snooki line that day got to meet her,” she said. “We also had some tanning specials – $10 tans in any bed and $20 spray-tans – which were quite popular. As a result of her appearance, we sold 300 bottles of lotion that day, as well as many tans and spray-tanning sessions, and even picked up some new clients!”
Ultimate Exposure Tanning Centers was founded in 1984 by Don Hirsch, who opened his first salon in Evanston, IL. Today, the company has 35 tanning salons in and around the Chicago area.
