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Home Columns 2020 Focus

More Than a Moment

Unmatched Standards

Victoria Eckert by Victoria Eckert
October 1, 2020
in 2020 Focus
Reading Time: 3 mins read
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More Than a Moment  Unmatched Standards
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Building a business involves more than showcasing and selling products or services, and it is the ultimate dream of most all business owners to cultivate a following of supportive, loyal and passionate customers through conversations, resources, and an unmatched buying experience.

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At JK Products & Services, we are motivated to present you with brands to love and be inspired by. Brands like Ergoline, Beauty Angel and our newest, Wellness JK, provide you with more than products to showcase. At JK, we work hard to ensure you are equipped with what it takes to create a guest experience that keeps them coming back time and time again.

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A New Experience

Rewrite the Book on Success

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JK Resources

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Building a loyal customer following can be challenging, and we recognize that. Not only do you have new equipment to learn about, you are responsible for training your staff and salon guests, and marketing your new equipment. These tasks take time and resources – we understand and we strive to provide you with resources to make your business life easier.

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When you purchase a Prestige 1600 and certain equipment, you automatically receive a marketing kit that includes basic materials you can use to market your new equipment. Let’s say you need or want more – we created an easy way to meet that need when we introduced the JK Marketing Tool as a solution for the busy salon owner.
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As our company’s support and resources grow, we bring to our customers more opportunities to be successful.

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The JK Marketing Tool is a free resource for our customers, offering easy-to-download social media posts, videos and social media stories. Not only will you save time from creating high-quality, branded content, you can find training resources for you and your staff here, as well.

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Our list of resources continues to grow, and we are always looking for new ways to make a difference in your day-to-day operations. JK developed an online portal for businesses to utilize post-COVID. On the Back to Business site, resources include videos about sanitizing your facility and equipment, floor decals for social distancing, re-opening checklists with important details to remember, and more. Open, closed, busy or slow, we have something for you.

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JK Customer Service

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When you join the JK family, your benefits begin immediately. From the first moment you commit to purchasing from our line of high-quality products, we commit to your success and satisfaction. Lynetta Pilkinton has been with the company for over 15 years. “That’s what makes the difference,” says Pilkinton. “I have had some of the same salon customers for a decade, helping them from the beginning when they purchased their first lamps from me.” Whether you’re looking to re-lamp a bed, re-stock lotions or upgrade your equipment, you will talk to a JK representative. What if you run into technical problems and need service support? Well, we’ve got that, too. Our full-service team of professionals is equipped with knowledge available for your support. Led by Phillip Lemons, the service team is always prepared to answer your questions to the best of their ability. Keep up with JK to hear some exciting announcements regarding JK service coming soon.

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JK Support

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As our channels of support and resources grow, we bring to our customers more opportunities to be successful. JK Light offers a full inventory of supplies, lamps, lotion and accessories, and our skilled team is dedicated to providing the specific knowledge and business guidance you need.

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When we work with you, we consider you as an individual. What motivates YOU to purchase a product? What motivates YOU to stay loyal to a brand or a company? From lamps to tanning beds, from lotions to posters for your walls, we strive daily to provide our customers with positive experiences, helpful resources and high-quality products. JK knows that times may be challenging, and times may be prosperous. We want you to know we are here to support you every step of the way.
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Victoria Eckert

Victoria Eckert

Victoria Eckert is the Communication & Content Specialist in the Marketing Department for JK Products & Services. New to the company, Victoria brings an extensive background in communication and social media management. A U.S. Army veteran, she is a graduate of Arkansas State University with a degree in Strategic Communications with emphasis in Public Relations, Advertising and Social Media Management.

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