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Home Features Feature Story

7 Questions with … Ann Weinberger
Vice President of Marketing, Sunless, Inc.

IST Magazine by IST Magazine
June 1, 2023
in Feature Story
Reading Time: 2 mins read
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7 Questions with … Ann Weinberger   Vice President of Marketing, Sunless, Inc.
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1. What was your very first job?

My official first job was babysitting in my neighborhood starting when I was 12 and I’ve been working ever since! I’ve had many different part-time and full-time jobs in retail, restaurants and even the telephone industry before I graduated college and started working in the field of marketing, which is my passion.

2. How did you find yourself working in the tanning industry?

Prior to Sunless, Inc., I spent nearly two decades working in marketing with some very well-known brands in the food & beverage industry. I love brand-building and have always had an interest in the beauty space. When I learned that Sunless, Inc. was in Northeast, OH (where I grew up!) and looking for a new marketing lead, I was immediately interested. Since joining the team and entering the tanning industry, I am even more excited! It’s a fun industry and our brands and products help people look and feel their best. In my opinion, it doesn’t get any better than that!

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3. What type(s) of music are you into?

I absolutely LOVE music. Not just any music – ALL music! From country to classical, oldies to hard rock and everything in between. I used to be in a few choirs and orchestras, and I love going to concerts and karaoke bars. Just being around music is so enjoyable to me.

4. What is your favorite way to spend a day off?

My days off are all about family. I am typically headed to one of my kids’ many activities or running around doing errands. At this stage of life, a day off that ends with a family movie night at home is the absolute best!

5. If you were a superhero, what special power would you have?

I’d like to think it would be shapeshifting – I try to remain flexible and adaptable to situations and experiences. That’s not always easy, but over time I have realized it’s very necessary.

6. If you had a “WARNING” label, what would it say?

Ha! That would be “WARNING: WORK IN PROGRESS.” I consider myself an ongoing work in progress in many aspects of life. I take time each day to think back through events and interactions and identify ways that I could have shown up better for myself, my family and team, or life in general.

7. What are you most excited about in your life right now?

Watching my kids grow and thrive. While I am very passionate about my faith, my work and my community, there is nothing that gives me greater joy than being a mom. On the work front, I am very excited about our new product and equipment launches! We also have some exciting milestones to celebrate with Mystic Tan entering its 25th year and Norvell turning 40! I look forward to getting to know more industry partners and working collectively to spread the word about sunless tanning!

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Since 1997, IST Magazine (formerly known as Island Sun Times) has been committed to the success of salon professionals, while promoting the growth of the tanning industry as a whole.

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