I have a little confession to make: I have a tarot reading business as a side job. Tarot and oracle readings have helped me heal from difficult situations. They’re a tradition in my home and I’ve been reading cards since I was a teenager.
In recent years, I’ve noticed that people have started to demand readings in much higher numbers. Once a fringe form of entertainment, psychic readings have become fairly mainstream. Most people I know have gotten at least one reading from a psychic.
The Link Between Wellness And Psychic Readings
Both wellness and psychic readings are known for having a certain level of “woo woo” to them. Many wellness treatments and products don’t have full scientific backing, though people still swear by them.
Psychic readings have a way of helping certain people heal, even if they aren’t full believers in the future.I see it as a way of helping one’s spiritual wellness. Obviously, spiritual wellness is a very personal thing that can’t be quantified with studies.
While I haven’t seen the studies on it, I noticed something interesting about my psychic clients. People who opt for wellness services often are also the same ones who are curious about psychic services.
That’s when I realized it: psychic work can be a major marketing tool for salons.
How Psychic Work Can Help Tanning Salon Marketing
In my area, I’ve started to notice that a lot of businesses have started to throw psychic parties at spas, organic shops, and dining venues. Why? There are several major reasons why.
- Most people who are fans of psychic services tend to be pretty well-paid. Psychic readings are expensive. If you’re a regular, you are likely flush with spending money.
- People who use psychic readings often are openminded in other ways, especially when it comes to wellness. Many people use psychics and tarot readers as part of their healing journey. So, in a weird way, they also tend to be the same people who go to spas for wellness services.
- Psychic events and tarot events tend to be very easy to set up. It’s a business that literally allows you to pack up and go.
- You also get time to wait and chill out while readings happen. The services sell themselves and people tend to browse other services and products while they wait for their own reading.
- Some salons will also set up a split. Venues are hard to come by these days. Many psychics are open to sharing a portion of their profits from the party with the salon owner as a way to say thank you.
Promoting Psychic Salon Events Can Be Surprisingly Easy
Salon events have been growing in popularity over the years, but most people don’t realize those events don’t just have to stick to spa treatments over champagne. Many people want to have a day where they do fun stuff with their friends.
Tarot readings are a great way to turn your salon into a hangout spot—or even just a place for a “night out with the girls.” It’s fun. It gets people talking. It’s also quite literally entertainment.
Admittedly, many people are a bit nervous to go full “woo woo” in their salons. As for me? To no one’s shock, I’m a huge fan of this movement. I can’t wait for more woo woo and wellness to collide in the local tanning scene near me!
