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Home Features Feature Story

Why Love Haters & Trolls?

Grant Cardone by Grant Cardone
August 2, 2021
in Feature Story
Reading Time: 2 mins read
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Haters … No matter what you call them, you need to love them. I don’t care what names they called you, how many times they disliked your post, or what they said about your mama, you have got to love them.

I have had haters throughout every phase of my professional life. I’ve had them from the time I was working in my very first sales job after college all the way through becoming a New York Times best-selling author. I still have them to this day!

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There are a few reasons why haters can be your biggest asset. I’ll share a few with you. I’ll tell you why you should change your mind about how you view your haters and trolls.

Why Love Haters & Trolls?

Online trolling is defined as “repetitive, disruptive online deviant behavior by an individual toward other individuals or groups.”

It sounds negative – no one enjoys being criticized. And you may or may not believe me, but you want it. I’m sure you’ve heard the old saying, “All publicity is good publicity.” I prefer, “All attention is good attention.”

As hard as hearing and reading all this disruptive and deviant detraction can be, that’s not your real problem. Obscurity is your real problem.

If no one was saying anything about you or your business on your social media platforms, that would be an actual problem. Why? The thing is you won’t achieve massive success without attracting haters. As you emerge from obscurity – on social media as well as in the real world – you should expect occasional criticism. You may not even realize you’re being successful yet, but the haters will.

When you start doing the right things in the right quantity, those who aren’t doing anything are going to judge you. It doesn’t matter if people are doing this on your personal or your business pages, the principle is the same. Weak and overwhelmed people respond to others doing well by attacking them and their success. Don’t let it make you think you should leave social media altogether or make you start worrying, “Should I have not posted that one extra picture or Tweet?” I don’t.

The best way to handle hate is to view it as a sign of your success. Haters and trolls are a statistic, a measurement of the amount of attention is being paid to what you do. If you view criticism as anything else, your fear of being attacked is keeping you from completely going for it.

You don’t need to worry yourself about the haters. You need to ask yourself, “What am I doing right?” Then, maximize that. Do even more of those things. Do that and all of a sudden, you’ll find yourself hunting for trolls instead of feeling hunted by them.

I’m sure you’ve heard the old saying, “All publicity is good publicity.” I prefer, “All attention is good attention.”

 

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Grant Cardone

Grant Cardone

Star of Discovery Channel’s “Undercover Billionaire,” Grant owns and operates seven privately held companies and a private equity real estate firm, Cardone Capital, with a multifamily portfolio of assets under management valued at over $4 billion. He is world’s Top Crowdfunder, raising over $900 million in equity via social media. Known internationally as the leading expert on sales, marketing and scaling businesses, Cardone is a New York Times bestselling author of 11 business books, including The 10X Rule, which led to establishing the 10X Global Movement and the 10X Growth Conference, now the world’s largest business and entrepreneur conference. The online Cardone University, serves over 411,000 individuals and Forbes 100 corporate clients throughout the world. Voted the top Marketing Influencer to watch by Forbes, Cardone uses his massive 15 million + following to give back via his Grant Cardone Foundation, a non-profit dedicated to mentoring underserved, at-risk adolescents in financial literacy, especially those without father figures.

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