Whether you killed it or were disappointed with how 2023 wrapped, the question is the same: How are you gonna top it? Long story short: you need a strong playbook to win.
Creating a 2024 Planner for the “Big Picture”
As I mentioned before – however you ended last year, this outline can help you. The fact is, nothing in this world stays the same. To be successful, you have to keep growing.
This is the only way to expand while others contract – which means that this year, you may have to work harder and tighten your discipline. Therefore, the goal of this 2024 Business Planner is to help you determine not only the actions to take, but to also keep your eyes on the prize you’ll get for sticking with it.
And, time isn’t slowing down, so let’s get started!
Set Revenue & Scaling Targets
You should set defined goals for EVERYTHING – especially as an entrepreneur. With that in mind, the first thing to decide is what you want to make and how you want to expand. I suggest setting these targets at the same time because one feeds the other. As a result, there becomes a built-in incentive.
For example, if you hit “X” financial goal, you can afford to hire more help or buy new equipment. Massive objectives with huge payoffs are the only ones that will keep you motivated.
Take your time here, since it is the foundation of your 2024 Business Planner. Next, we will add some heat to push you.
Attach Dates to Your Goals
Most of us understand why it’s important to set goals; it gives you a destination. But, there is one more piece that the majority of people miss: When are these targets going to be met?
Think about it this way. You wouldn’t let an employee or vendor not provide you with an ETA on a project or delivery. So why are you giving yourself a pass? To propel your success, you need deadlines and pressure. Don’t be afraid of it! After all, pressure makes diamonds …
Break it Down
Let’s explore the main body of your 2024 Business Planner. Step one is to take out your goals, then start crunching numbers like this:
- How many sales does my company need to close to hit “X” revenue?
- Who do I need to partner with to expand my customer base?
- Where is there untapped potential for my business to grow?
After answering these questions, you can start a daily to-do list. From there, it is as simple as checking off things as they’re completed. However, this doesn’t mean there won’t be setbacks.
Refresh 2024 Objectives DAILY
As I say in my book, Be Obsessed or Be Average … “Anything worth doing is worth doing every day.” That’s why I take time each morning and night to write down my long-term goals – it keeps them fresh and clear in my mind. Additionally, it recharges my motivation if I ever hit a wall with them.
For that reason, note these things in a journal or a planner daily alongside the actions you need to take in 2024. But of course, don’t just keep all these grand plans on paper. A 2024 Business Planner is only useful when put into ACTION!
At the end of the day, this plan will only get you so far. To be honest, it won’t do anything for you without follow-through. All that being said, even if your 2024 planner is not perfect, start taking massive action, anyway. It is better than doing nothing with a pile of neatly organized notes.
