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Home Features Feature Story

Experience JK 2023
June 12-13, 2023, Orlando, FL

IST Magazine by IST Magazine
August 1, 2023
in Feature Story
Reading Time: 5 mins read
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Experience JK 2023June 12-13, 2023, Orlando, FL

Photography by Joslyn Miller, JK Products & Services

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A 360 Wellness Experience like never before, Experience JK 2023 was unforgettable.

Along with Co-sponsors Devoted Creations, Sunless Inc., Lucas Products and others, JK Products & Services hosted an incredible tanning and wellness industry event like the tanning community has never seen!

NEW Equipment. NEW Red Light. NEW Experiences … That is exactly what JK came to deliver. With the announcement of a new partnership with Celluma Light Therapies, a launch of the new wellness equipment including Revive Red Light Series, SolEnergy Sauna, Wellsystem Wave and the Vitality series by Ergoline, JK was thrilled to showcase the new wellness portfolio of equipment for customers and attendees.

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At a Glance

  • Exclusive Giveaways
  • JK Shop Biggest Discounts Ever
  • Industry Speakers
  • Educational Sessions
  • Training Sessions
  • New EQUIPMENT
  • Red Light, Infrared & Massage

The Products

Revive – Featuring a cutting-edge combination of Red Light LED and Infrared technology, the Revive Red Light Portfolio features equipment to enhance skin care, total body rejuvenation and active recovery. The next generation of red-light technology has arrived and Revive systems will enhance performance and wellbeing across all platforms.

 

I must say, this event was a truly refreshing and enjoyable experience. One of the highlights was the opportunity to not only see new equipment but to experience it firsthand. This interactive approach by the JK team allowed us to truly understand and appreciate the value of their equipment and products.

“The event was held at a beautiful resort, and the amenities provided were simply above and beyond. It was evident that JK had put a lot of time and thought into the smaller details and personal touches, which made a significant difference in the overall experience. From the JK-branded notebooks and training materials to the excellent signage throughout the event, every aspect was carefully considered.

“Their team made a genuine effort to put a face to everyone’s name, which created a warm and welcoming atmosphere. It was wonderful to be able to connect with the people behind the brand and have meaningful interactions and conversations.

“Overall, Experience JK offered a fantastic opportunity to not only learn about new equipment but also to immerse ourselves in the world of tanning and wellness. The combination of interactive experiences, thoughtful details and personal interactions made it a memorable event. I highly recommend attending the JK event to anyone who wants to get a firsthand look at the latest products and equipment and experience the exceptional hospitality of the JK team.”

Claytin Williams, General Manager
Fierce Tanning – Greater Cleveland, OH

 

 

SolEnergy – Infrared Sauna offers ultimate detoxification. A specifically designed, Zero Gravity Relaxation Lounger is individually controlled based on the user’s preference. Reaching an internal temperature of 130°F, the system creates an environment for detoxifying the body while relaxing the senses.

 

 

Wellsystem Wave – This automated, fully immersive relaxation combines water-jet dry massage with chroma, aroma, sound therapy and meditation. The massage system does more than relax muscles, it provides a multisensory experience that guides the user on a wellness journey.

Vitality by Ergoline Series – Offering a Trio of UV & Light Technology, the combination of Red Light, Blue Light and UV provides optimal tanning results with user customization and complete session control from personalized UV settings to a fully UV-Free session.

 

 

The Full 360 Experience

Entering Experience JK, customers and business owners had the opportunity to explore Wellness Avenue. To the left, attendees visited with vendor representatives and participated in educational sessions. To the right, they escaped to a world of wellbeing with curated spaces, seeing the new innovative technology and equipment and testing it – a fully immersive experience, transporting each attendee into a world of Wellness and relaxation.

A unique industry experience like no other! Owners and operators were the first to try the new equipment by scheduling appointments to demo the latest products, with the opportunity to “try before you buy.”

 

“We challenged ourselves to re-imagine the possibilities in our industry with the combination of enhanced business practices alongside cutting-edge technology,” stated JK Products & Services President & CEO, Brynn Scarborough. “It was our goal to create a space and opportunity for salon owners to truly experience what’s next, from equipment to services and skin care. Team JK caught the vision and executed impeccably and our industry showed up with enthusiasm!”

Talk about experiences! JK Shop featured a pop-up shop dedicated to featuring JK’s newest items available to salon operators and offering them the best deals on lotions and accessories. JK Shop loved meeting one-on-one with their customers and looks forward to seeing them again next year!

 

 

We have been an Ergoline, JK America client for some time now and really appreciate the customer service they give us. From the sales team to the equipment support to the lotion sales – we treat it as a one-stop shop for all our salon needs. Our representative, Eric Matras, keeps in touch with us about our systems and needs to gain positive traction in an ever-changing industry. We greatly appreciate Eric and the time he takes to look out for our account with JK. We pride ourselves on offering only the best equipment in all our salons.”

Mike Sellars, Co-Owner
Envy Island Tan – South Georgia

 

Speakers, Education & Resources

Attendees had the opportunity to grow and learn from exclusive speakers like Patrick Johnson, CEO & Founder of Celluma light technologies; Austin Peterson, Co-Founder & Financial Planner of Backbone Planning Partners; Dr. Drew Denson, The Source Chiropractor; Megan Racine, Devoted Creations National Sales Trainer; Brandon Cardinal, Sunless Inc. VP of Sales, and others.

DC and JK wrapped up the event at the Experience JK closing party, where attendees could take home some of the biggest giveaways in JK history! Customers had the opportunity to win a Revive Pro Stand, $2,500 credit for JK Shop, a $5,000 credit toward purchasing Wellness equipment from JK, and the grand prize: a Sunrise 7200 Hybrid stand-up!

 

 

“JK is passionate about offering our customers solutions to expand services and evolve markets, but most importantly, enhancing Wellness and wellbeing,” added Scarborough. “We are excited about what is next for JK and look forward to a future of health, fitness, innovation and light.

Thank you to all who attended Experience JK and those who support us every day! You are why we can come back each year with new products, events and experiences!”

 

We challenged ourselves to re-imagine the possibilities in our industry with the combination of enhanced business practices alongside cutting-edge technology.”

Brynn Scarborough
JK Products & Services President & CEO

 

Only The Best – JK Products & Services, Get Ready for More to Come!

 

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Since 1997, IST Magazine (formerly known as Island Sun Times) has been committed to the success of salon professionals, while promoting the growth of the tanning industry as a whole.

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