Pinterest is quickly becoming one of the most powerful social networks on the scene. Increasing your salon’s activity and understanding the techniques to get more Pinterest followers is very important.
Today, it’s vital for your business to have an online presence on Pinterest, and even more so if your client base is primarily female. Pinterest is the now the 3rd most popular social network and the 16th most popular Internet site in the U.S. Not only does Pinterest rate extremely high in Google search, it’s also preferred, drives a ton of traffic and is extremely positive in nature.
5 Things You Should Know About Pinterest
- 47% of online shoppers in the U.S. have purchased based on a suggestion from Pinterest.
- Pinterest grabs about 41% of e-commerce traffic, which is 4% more than Facebook.
- Pinterest produces more than 400% more income per click than Twitter, and 27% more than Facebook.
- Quotes, crafts and food reign supreme on Pinterest – but fashion and wedding pins are right up there as well.
- Pinterest pins have a half-life of over one week. Facebook posts receive half of their reach in 80 minutes.
Whether you’re a Pinterest power-user or just beginning, these ideas will help you grow your following and construct a more powerful Pinterest presence.
5 Ways to Increase Your Pinterest Following
- Follow Others.
This is the first thing you ought to do, but make certain that the individuals you follow are associated with the indoor tanning, cosmetics, beauty, or fashion industries in some way. Do not go about following everybody. When it comes to click-throughs and re-pins, you’ll be better off with a targeted following. - Discuss Pins.
Pinterest is a neighborhood and the best way for community members to bond is to chat with one another. Comment on other’s pins and contribute to the conversation. Where there is chat, there is neighborhood. - Re-pin the Pins of Others.
This is an excellent way to get noticed by various other Pinterest users. By re-pinning their content, you tell them, “Hello, I like your stuff. Let’s be pals.” It likewise gets your stuff re-pinned, as well. If you re-pin a picture about tanning and the overall category you re-pin it to is also about tanning, then they are most likely to follow you, as well. - Connect your Pinterest Account to Facebook.
Connecting your Pinterest account to your Facebook account achieves a few things. The first is that you get informed when your friends join Pinterest and they’ll be notified that you’re a Pinterest user. This is a great way to grow. Sharing your Pins on your Facebook page also grows your presence and can open you up to a brand new audience by letting your followers and fans understand you are active on Pinterest. - Include a Pinterest “Follow” Button on your Site.
This is a no-brainer. When individuals visit your site, you want to ensure they understand you are on Pinterest. I commonly go to a website and open all of their social pages and follow them. As a customer or a fan, it makes me feel more comfortable that this company is social.
One final suggestion is to run a contest. A “Pin It to Win It” contest is a wonderful way to see to it that people follow you. After all, they need to follow you in order to be considered. It’s therefore a terrific way to get a lot of your salon’s lotions and any other products you sell into the Pinterest World.
